Go to Market Series: ARR & Customer Funnel Templates
Claire Davis | December 15, 2023
Track and report on the quarterly and annual ARR and logo funnel
Investing in the operational infrastructure to support reporting rigor is important at all stages. However, companies face different challenges as they scale, and reporting should reflect this by placing emphasis on different types of key questions and corresponding metrics at different stages of growth.
Leverage this template to track and report on the quarterly and annual ARR and logo funnel.